Ads, Fads, and Consumer Culture: Advertising's Impact on American Character and Society

by Berger, Arthur Asa
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ISBN: 9781442241251
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Overview

Ads, Fads, and Consumer Culture-now in its fifth edition-draws on both academic and applied perspectives to offer a lively critique of contemporary advertising and its effects on American society.
  • Format: TradePaperback
  • Author: Berger, Arthur Asa
  • ISBN: 9781442241251
  • Condition: Used
  • Dimensions: 8.70 x 0.50
  • Number Of Pages: 276
  • Publication Year: 2015

Customer Reviews