Change initiatives fail because humans are hard-wired to resist them--this book offers a straightforward process for overcoming that resistance and building support for change from the ground up. Erika Anderson says resistance to change is a biological imperative. All living things seek stability and consistency to conserve energy--it's called homeostasis. This is why so many change initiates fail: you have to overcome this instinctive resistance, win people over as individuals first. Incorporating a fictional story of a jewelry business changing generational hands, Anderson lays out a five-step process that addresses the human side of change:
Step 1--Clarify the Change and Why it's Needed: Ensure that everyone understands for themselves the benefits and purpose.
Step 2--Envision the Future State: Create a shared picture of how everyone fits into the post-change world.
Step 3--Build the Change: Bring together a change team that engages key stakeholders
Step 4--Lead the Transition: Build a transition plan that accounts for the human side of the change
Step 5--Keep the Change Going: Make the organization permanently more change-capable.
With engaging opportunities to self-reflect and try out the ideas and practices throughout, this book is a practical guide to thriving in this era of non-stop change.