Presents contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field. Using a pedagogical model, it provides logic and structure to the treatment of strategic management, which makes the material easily organized by the instructor and learned by the student.

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Format: Trade Paperback
Author: Robinson, Richard
ISBN: 9780072831559
Condition: Used
Dimensions: 9.94 x 0.60
Publication Year: 2002

Formulation, Implementation and Control of Competitive Strategy with Powerweb and Business Week Card

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