In this fascinating book, New Yorker business columnist James Surowiecki explores a deceptively simple idea: Large groups of people are smarter than an elite few, no matter how brilliant--better at solving problems, fostering innovation, coming to wise decisions, even predicting the future.

With boundless erudition and in delightfully clear prose, Surowiecki ranges across fields as diverse as popular culture, psychology, ant biology, behavioral economics, artificial intelligence, military history, and politics to show how this simple idea offers important lessons for how we live our lives, select our leaders, run our companies, and think about our world.

Item Information Item Information

Format: Trade Paperback
Author: Surowiecki, James
ISBN: 9780385721707
Condition: Used
Dimensions: 8.00 x 0.80
Number Of Pages: 336
Publication Year: 2005

The Wisdom of Crowds

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