Marketing Warfare

by Ries, Al
5 out of 5 Customer Rating
ISBN: 9780452258617
Availability:
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Used - Trade Paperback - 9780452258617

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Overview

"A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."--Newsweek

"Revolutionary Surprising "--Business Week

"Chock-a-block with examples of successful and failed marketing campaigns, makes for a very interesting and relevant read."--USA Today

  • Format: TradePaperback
  • Author: Ries, Al
  • ISBN: 9780452258617
  • Condition: Used
  • Dimensions: 8.00 x 0.61
  • Number Of Pages: 192
  • Publication Year: 1986

Customer Reviews