MBA Fundamentals: Strategy

by Thurman Mba, Paul W.
ISBN: 9781541240193
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Overview

Strategy is the cornerstone of any graduate management program, and a critical part of any organization's growth.In this easy-to-read, comprehensive approach to strategy, two Columbia professors who have consulted with major corporations, not-for-profit organizations, and public institutions make strategic management easy to understand and implement. With real-world examples and guidance on the tools and techniques of strategy development, planning, implementation, and assessment, this is the the only text you
  • Format: Trade Paperback
  • Author: Thurman Mba, Paul W.
  • ISBN: 9781541240193
  • Condition: Used
  • Dimensions: 9.61 x 0.70
  • Number Of Pages: 334
  • Publication Year: 2016

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