HPB Flagship 5803 E Northwest HWY Dallas, TX 75231
Store Hours:
Monday 9 AM -10 PM
Tuesday 9 AM -10 PM
Wednesday 9 AM -10 PM
Thursday 9 AM -10 PM
Friday 9 AM -11 PM
Saturday 9 AM -11 PM
Sunday 9 AM -10 PM
HPB Preston Village 13388 Preston Rd Dallas, TX 75240
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
HPB Richardson Heights 100 S Central Expwy Richardson, TX 75080
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
HPB Garland 3085 N George Bush Fwy Garland, TX 75040
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
HPB Plano 2440 Preston Rd Plano, TX 75093
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
HPB Las Colinas 7631 N MacArthur Blvd Irving, TX 75063
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
HPB Lewisville 420 E FM 3040 Lewisville, TX 75067
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
HPB Frisco 3221 Preston Rd Frisco, TX 75034
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
HPB Rockwall 959 E I-30 Rockwall, TX 75087
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
HPB McKinney 3190 S Central Expwy McKinney, TX 75070
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
HPB Bedford 713 Harwood Rd Bedford, TX 76021
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
HPB South Arlington 2211 S Cooper St Arlington, TX 76013
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
HPB Watauga 7620 Denton Hwy Watauga, TX 76148
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
HPB Mansfield 1551 Hwy 287 N Mansfield, TX 76063
Store Hours:
Monday 10 AM -8 PM
Tuesday 10 AM -8 PM
Wednesday 10 AM -8 PM
Thursday 10 AM -8 PM
Friday 10 AM -9 PM
Saturday 10 AM -9 PM
Sunday 10 AM -8 PM
Attract New Customers and Exceed Revenue Goals with iDirect Marketing
"A simple concept ties this incredibly useful book together. Every marketer now is an iDirect marketer. You ignore this concept, and this book, at your own peril."
Al Ries, author of War in the Boardroom
"How do you get your brand heard, trusted, and remembered? The answer is in the confluence of digital and direct to form a torrent of minimal cost/maximal result opportunities. Rapp's vision of an iDirect future and the insights of the book's contributors put marketing supremacy in your grasp."
Tim Suther, SVP, Acxiom Global Multichannel Marketing Services
"The internet brings about the reinvention of everything. Now it is marketing's turn. Rapp compiles the best thinking on a future with low-cost and no-cost connections between products and consumers. Essential reading for marketers."
Chris Anderson, author of The Long Tail
"Direct marketing is interactive, and interactive marketing is direct. With an 'iDirect' mindset, digital platforms and innovative analytics impact the data-driven, online, offline, lead-generating, customer-retaining, multichannel direct marketing process. Rapp's vision for reinventing marketing is a wake-up call for CMOs to think and act differently in a profoundly changed world."
John Greco, President and CEO, Direct Marketing Association
"It's increasingly important to rely on an agency for accountable iDirect solutions. The advertising agency of the future must be adept at reinventing yesterday's interactive, direct and branding. Rapp's cohort of experts show the way in this book."
Michael McCathren, Chick-fil-A Conversation Catalyst
About the Book
Reinventing Interactive and Direct Marketing focuses on how to benefit from a fundamental truth about marketing in the digital era. Interactive Marketing is direct. Direct Marketing is interactive. What has been seen mistakenly as separate disciplines actually are one and the same. Every marketer now is an interactive direct marketer.
To help you profit from this new reality, Stan Rapp introduces a new paradigm--iDirect-- the 21st-century growth engine at the intersection of digital technologies and direct marketing practices. The gap between what you once took for granted and the iDirect Marketing future is so vast that a team of thought leaders is needed to deal with it. No one person has all the answers.
In this book, Rapp brings together marketing luminaries with a variety of perspectives that will open your eyes to astonishing, new opportunities. It contains surprising insights from the top minds in direct marketing, including: