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The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power
by Zuboff, Shoshana
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Trade Paperback
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9781541758001
Overview
Overview
The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control our behavior. In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. The stakes could not be higher: a global architecture of behavior modification threatens human nature in the twenty-first century just as industrial capitalism disfigured the natural world in the twentieth.
Zuboff vividly brings to life the consequences as surveillance capitalism advances from Silicon Valley into every economic sector. Vast wealth and power are accumulated in ominous new "behavioral futures markets," where predictions about our behavior are bought and sold, and the production of goods and services is subordinated to a new "means of behavioral modification."
The threat has shifted from a totalitarian Big Brother state to a ubiquitous digital architecture: a "Big Other" operating in the interests of surveillance capital. Here is the crucible of an unprecedented form of power marked by extreme concentrations of knowledge and free from democratic oversight. Zuboff's comprehensive and moving analysis lays bare the threats to twenty-first century society: a controlled "hive" of total connection that seduces with promises of total certainty for maximum profit--at the expense of democracy, freedom, and our human future.
With little resistance from law or society, surveillance capitalism is on the verge of dominating the social order and shaping the digital future--if we let it.
Zuboff vividly brings to life the consequences as surveillance capitalism advances from Silicon Valley into every economic sector. Vast wealth and power are accumulated in ominous new "behavioral futures markets," where predictions about our behavior are bought and sold, and the production of goods and services is subordinated to a new "means of behavioral modification."
The threat has shifted from a totalitarian Big Brother state to a ubiquitous digital architecture: a "Big Other" operating in the interests of surveillance capital. Here is the crucible of an unprecedented form of power marked by extreme concentrations of knowledge and free from democratic oversight. Zuboff's comprehensive and moving analysis lays bare the threats to twenty-first century society: a controlled "hive" of total connection that seduces with promises of total certainty for maximum profit--at the expense of democracy, freedom, and our human future.
With little resistance from law or society, surveillance capitalism is on the verge of dominating the social order and shaping the digital future--if we let it.
- Format: TradePaperback
- Author: Zuboff, Shoshana
- ISBN: 9781541758001
- Condition: New
- Dimensions: 9.10 x 1.40
- Number Of Pages: 704
- Publication Year: 2020
Language:
English
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An In-Depth View into the Current Tech Landscape
HPB S. - 5 years 11 months agoThis is one of the more complete overviews of how tech's surveillance apparatus seeks to use massive data collection to entrench its own economic power into the future. It is a mixture of historical storytelling and analysis of the outcome of business decisions at key points in techs' recent past. While the tech giants may not have intended to become what they did, we are forced to live with the outcome of it.
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Title fits
Mark A. - 6 years 1 month agoStill reading, but so far seems a bit wordy. Has good information, but could seems to be trying to reach a page minimum.